Best Apple Watch Deals: Score Big Discounts on the New Series 10, Rugged Ultra 2 or Watch SE


The latest smartwatches on the market today do more than tell time and count steps, and the Apple Watch proves just how powerful they can be. The latest model, the Apple Watch Series 10, is the company’s thinnest and fastest model to date. Despite being relatively new to the market, there are many ways you can save on one, and the prices get even lower if you go for a previous-generation Apple Watch. Even so, Apple gear commands high prices. We’ve found the cheapest possible deals on Apple Watches of various models so you can still get what you want for less.

No matter if you’re searching for the latest version or the more budget-friendly Apple Watch SE (or something in between), we’re seeing retailers and carriers offer some nice discounts. If the Apple Watch Series 10 seems too expensive, the Apple Watch Series 9 is still a high-quality smartwatch, though there are fewer deals available on it right now. The Apple Watch Series 8 is even harder to find new, since it’s now two generations old, but Best Buy offers certified Geek Squad refurbished models.

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The latest Apple Watch Ultra 2 is the most luxe model in the Apple Watch lineup, and though we’ve found a few discounts on the Ultra 2, we’ve found none on its predecessor, the Apple Watch Ultra. We did spot a premium refurbished Apple Watch Ultra at $265 less than the original price at Amazon. Target has the Ultra 2 in stock at some stores (currently not online though) with many band colors still available, but it isn’t discounted.

Because of limited supply, prices and availability tend to change often, especially with retailers like Amazon and Walmart. We’ll continue to update this list with the best deals as we find them. It’s also worth noting that Apple is still in the middle of an ongoing patent dispute, which means the Apple Watch Series 9 and Apple Watch Ultra 2 models no longer include the blood-oxygen monitoring feature.

Best Apple Watch Series 10 deals

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Best Buy is offering the Apple Watch Series 10 for as low as $199 when you trade in an older Apple Watch. The exact amount you’ll get depends on the condition of the watch you’re trading in. My Best Buy Plus members can also save up to an additional $21 depending on the model chosen, too.

If you’re a T-Mobile customer your first Apple Watch Series 10 with cellular service will cost you the full price of $499, although you can pay in installments. If you want a second one, you can pick that one up for a $300 discount, paid back to you in the form of bill credits. You’ll have to add a line for each watch to get this deal. This offer applies to any of the Apple Watches T-Mobile carries, which means you can use it to get the Series 10, SE or Ultra 2.

T-Mobile is also offering a deal on many smartwatches, including the Apple Watch Series 10, where you can get a cellular model at the Wi-Fi price. For the Series 10, this gets you $151 off, but you have to add a qualifying Go5G Next voice line for the watch.

AT&T is currently offering a discount of $100 on select watches, including the Apple Watch 10. You’ll need to add an eligible installment plan.

Bundling an Apple Watch 10 with the iPhone 16 or iPhone 16 Pro can help you save more. You’ll see the discounts reflected as bill credits for the next 36 months.

Big discounts are hard to find on the Series 10 and right now Amazon is listing some of the Apple Watch Series 10 (cellular) variants at $430, a modest $69 discount. At the time of publishing, only the black and silver variants were available at this price, and prices on other variants were fluctuating.

The GPS-only version is not currently discounted, but prices have been volatile of late, so that could change.

You can currently get up to $50 off the 42mm GPS Apple Watch Series 10, but the savings will change depending on which model you choose.

You won’t find any dramatic discounts at Apple on their latest Apple Watch but if you have an older device to trade-in you can get between $50 and $365 trade-in credit. 

When you purchase an Apple Watch Series 10 at Verizon and trade in an older device, you can get up to $180 in bill credits. The exact amount will depend on what device you trade in, but you can swap in an Apple Watch Series 3 or newer. Verizon will also accept select models from other non-Apple brands such as Samsung Galaxy and Google Pixel. 

Best Apple Watch Ultra 2 deals

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The Apple Watch Ultra 2 is the latest version of Apple’s best smartwatch right now, and it’s also the most expensive. Amazon is offering the black titanium case model with an alpine loop band for $735, a $65 discount.

Apple is now featuring several new band configurations for the Apple Watch Ultra 2, but they aren’t featuring any big discounts. You can save between $50 and $375 when you trade in a previous-gen Apple Watch, which is a great option for those with the Apple Watch Series 8 or 9 who want to go for the ultimate upgrade. 

Best Buy doesn’t have any straight discounts on the price of the Apple Watch Ultra However, there is the potential to save using Best Buy’s trade-in program if you have a similar device to trade in. 

If you purchase an Apple Watch Ultra 2 through AT&T and add an eligible data and installment plan, you can save $100 on a second one. Savings will be reflected as bill credits for 36 months.

If you purchase two of the Apple Watch Ultra 2 (or the Series 10 or SE 2nd Gen) on a monthly payment plan and add a second line of qualifying service, you will receive $300 back in bill credits over 24 months. 

Buy an Apple Watch Ultra 2 with any plan and trade in a qualifying device for up to $180 in trade-in credit. 

Best Apple Watch Series 9 deals

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Right now, Walmart has the lowest price on the Apple Watch Series 9 if you opt for the pink or starlight variant in the 41mm size. They’re priced at $300, a $99 discount. However, those are listed as out of stock, so you’ll have to wait for stock to be replenished to get that price. At the moment, the black version is in stock at a slightly higher price of $329. It’s worth keeping an eye on the product page, as stock and prices on various models change frequently.

Right now you can pick up the 41mm Apple Watch Series 9 in winter blue or pink for $50 off at Best Buy. Your purchase will come with four free months of Apple Fitness Plus and three free months of Apple Music. 

In addition, there’s potential to save a bit more if you have an older smartwatch to trade in. Although a later-generation Apple Watch will get you the most money, Best Buy also accepts trade-ins from Fitbit, Garmin, Samsung and more. 

Verizon is offering the same deal on both the Series 10 and Series 9. It’s not a direct discount, but when you buy the watch and trade in an older device, you can get up to $450 in bill credits. The exact amount will depend on what device you trade in, but you can swap in an Apple Watch Series 3 or newer as well as select smartwatches from Samsung and Google.

Right now you can pick up the GPS Apple Watch Series 9 for a nice $100 discount, which brings the price down to $329. Color variants at this price are limited, though.

Best Apple Watch SE deals

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Released back in 2022, the second-gen Apple Watch SE is the most recent Apple Watch that hasn’t been affected by the lawsuit, which means it’s still available from Apple and most retailers. It offers a slew of upgrades over the first generation, including the same processor as the Watch Series 8, crash detection and a few others. It’s already one of our favorite budget-friendly smartwatches and right now you can pick it up from Walmart for $60 off.

Similar to Walmart, Amazon has the Apple Watch SE down to $189 with a number of color variants currently in stock and available at this nice discount. 

The Apple Watch SE is not discounted at Apple, but you can save between $50 and $375 when you trade in an older device using Apple’s trade-in program. 

Verizon customers who purchase an Apple Watch SE can save up to $180 in trade-in credits if they have an older device to swap in. You’ll get the most for newer Apple Watch models but other brands can be traded in as well including Samsung Galaxy and Google Pixel watches. 

T-Mobile has four offers for those seeking the Apple Watch SE. First up, you can get the Apple Watch SE for free if you sign up for an eligible plan. You’ll see the savings in bill credits over 24 months. If you purchase a new Apple Watch SE on a monthly payment plan and add a new line on a Digits Apple Watch Plus plan, you can get $201 back in bill credits over 24 months, which means you pay $99 for the watch.

Additionally, T-Mobile is offering customers a $300 discount on any two Apple Watches, including the SE, when you purchase two watches on a monthly payment plan and add a second new line of qualifying service. The $250 is given in bill credits over 24 months. 

And finally, T-Mobile is also offering a deal on many smartwatches, including the Apple Watch SE, where you can get a cellular model at the Wi-Fi price. For the SE, this ends up being a $51 discount. You will have to have add a qualifying Go5G Next voice line for the watch.

AT&T will give you $100 back in bill credits on Apple watches, including the SE, Series 10 or Ultra. You’ll need to add an eligible data and installment plan and you’re good to go.

The Apple Watch SE is in stock at Best Buy in multiple color variants, and right now you can nab it for $199. You can potentially save some extra cash with Best Buy’s trade-in program, which will allow you to trade in a similar device. These can include other brands such as Garmin and Fitbit, though newer model Apple Watches will get you the most. 




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